Discover the search trends on Bol.com and sell successfully as an e-commerce customer
As an e-commercialist, you want to know what to sell online on marketplaces like Bol.com. But if you were to start thinking about it, how would you learn what products are trending here and now? The truth is that you need a lot of insight and prior knowledge to recognize search trends. The Bol.com search trends and keywords are your keys to success and the path to the most sales. So in this blog, read why those search terms are so important and how if you were to learn how to search trends on Bol.com, you would have a much easier time knowing what to sell online.
What do you need to figure out Bol's search trends?
Before we begin, let's list what you need to discover the Bol search trends:
- A computer or laptop is preferred over a mobile or tablet.
- A browser that supports extensions (preferably Firefox or Chrome).
- Patience and a creative mind, or software that helps you with creativity.
Are you feeling ready to get started? Perfect! Let's dive deeper into search trends on Bol.com.
How do Bol.com search trends help you sell better?
Search trends are based on consumers' preferred search terms. When a group of search terms are searched a lot and come up frequently on Bol.com, a search term becomes a search trend. By quickly responding to new trends, you, as a seller, are more likely to get a visitor to your product page. Every possible customer on your product page can lead to sales for you as a seller. By watching the search trends, you can sell more products and thus make more sales.
As Google itself writes, store-related searches today take up more than 40% of the search volume on Google. Bol.com only uses search trends when it displays a product listing to consumers. If you recognize search trends, it's easy to sell products online on Bol.com. After all, customers don't do random searches. They prefer to type in a search term that immediately reveals their interest in a product or service rather than spending hours searching for what they need. If customers then constantly type in "blue running shoes," for example, it's safe to say that "blue running shoes" is a trend on Bol.com.
For a Bol.com seller, this information is crucial. It means that there is a market for blue running shoes on Bol.com. In other words, if a search term that fits the products you want to sell on a platform is trending, you should capitalize on it. Search trends are hints from customers about what they want to buy from you on Bol.com.
How do you find search trends on Bol.com?
In short, there are two ways to research search trends on Bol:
- Manually discover trends
You can manually view the most popular searches and new trends on Bol.com's site. This is an excellent way to start as a beginner, but challenging to scale up because you have to come up with and enter each keyword yourself.
- Use software to do this for you
You can also use a quick web service that will easily list the keywords for you with the number of times the keyword has been searched. With e-pickr®, for example, you can see five to 20 related keywords, even for one keyword. For example, "dog house" may only be searched 1,200 times a month, but "dog house" may be searched 120,000 times. So if you only look at 'dog house,' you need to include the right keywords and come to the wrong conclusion - that there is no demand for 'dog houses'.
How do search trends help Bol.com sell better?
Search trends are based on popular consumer search terms. When a group of search terms are frequently searched and come up repeatedly on Bol.com, a search term becomes a search trend. By quickly responding to new trends, you, as a seller, are more likely to get a visitor to your product page. Every possible customer on your product page can lead to sales for you as a seller. By watching the search trends, you can sell more products and thus make more sales.
As Google itself writes, store-related searches today take up more than 40% of the search volume on Google. Bol.com only uses search trends when it displays a product listing to consumers. So if you can recognize search trends, it's easy to sell products online on Bol.com. After all, customers don't do random searches. They prefer to type in a search term that immediately reveals their interest in a product or service rather than spending hours searching for what they need. If customers then constantly type in "blue running shoes," for example, it's safe to say that "blue running shoes" is a trend on Bol.com.
For a Bol.com seller, this information is crucial. It means that there is a market for blue running shoes on Bol.com. In other words, if a search term that fits the products you want to sell on a platform is trending, you should capitalize on it. Search trends are hints from customers about what they want to buy from you on Bol.com.
Do you want to read more about what Bol.com search trends are and how they can help you with selling on Bol.com? Then read part two of the blog: Bol.com search trends: how to use them to sell successfully online?